Trying to avoid any controversy on net neutrality, Bharti Airtel on Monday has written to the telecom regulator seeking its permission for a deal the company is mulling with a “big global content provider” for video content.

Airtel might just be at it again, but are playing it cautious this time.

Cleartrip Pulls Out of Facebook’s Internet.org Initiative

Cleartrip today announced that it was “standing up for #NetNeutrality” and pulling out of Facebook’s Internet.org initiative.

[…] the recent debate around #NetNeutrality gave us pause to rethink our approach to Internet.org and the idea of large corporations getting involved with picking and choosing who gets access to what and how fast. What started off with providing a simple search service has us now concerned with influencing customer decision-making by forcing options on them, something that is against our core DNA.

So while our original intent was noble, it is impossible to pretend there is no conflict of interest (both real and perceived) in our decision to be a participant in Internet.org. In light of this, Cleartrip has withdrawn our association with and participation in Internet.org entirely.

We believe that the Internet is a great leveller and that freedom of the Internet is critical for innovation. Cleartrip is and always will be a fully committed supporter of #NetNeutrality.

Props to Cleartrip for this announcement.