Apple’s CEO Tim Cook in a letter published on Apple.com
At Apple, we strive to make world-class products that deliver the best experience possible to our customers. With the launch of our new Maps last week, we fell short on this commitment. We are extremely sorry for the frustration this has caused our customers and we are doing everything we can to make Maps better.
Not only does Tim apologize, but he also goes on to suggest alternatives that one can download.
While we’re improving Maps, you can try alternatives by downloading map apps from the App Store like Bing, MapQuest and Waze, or use Google or Nokia maps by going to their websites and creating an icon on your home screen to their web app.
Their first step towards improving Apple Maps, and a huge one at that, is admitting that they did not deliver.