Apple Decreases Pricing of Apps on the Indian App Store As it Adjusts Pricing for Several Countries

App Store India Pricing January 2018

Apple has adjusted the App Store pricing for several countries this week to account for foreign exchange rate fluctuations and tax changes. App Store developers were notified of this change via an email earlier this week, as reported by 9to5Mac. Apple periodically adjusts the pricing on the App Store to account for these changes and the last major change for pricing of apps for Apple customers in India happened in January 2017 when Apple increased the pricing of apps on the App Store for India by around 25% to 32%.

App Store Pricing Adjustment for India

According to the email that Apple sent out to developers, the pricing for apps in India will decrease.

India: Prices will decrease for apps and in-app purchases (including auto-renewable subscriptions)

As a consumer, it’s obvious to get excited upon reading that, but wait till you hear the new pricing that is now live on the App Store. The pricing of apps on App Store India has been reduced by Rs. 1. That’s right, apps will cost less by a whole Rupee going forward.

Here are the top pricing tiers now active on the App Store:

App Store India Pricing January 2018

App Store India Pricing January 2018

I’m not really sure why Apple decided to make this minor change to the pricing. I’m hoping that this ₹1 discount is just cosmetic — such that the pricing appears in line with the standard xx.99 way and that the change announced in the email is rolling out in the coming days with a notable change in the pricing.

What do you think about this change? Let me know your thoughts on Twitter @preshit or @nuclearbits.

[h/t @macpeercom]

Apple has announced that its App Store had a fantastic run in 2017, especially during the holiday season leading up to the new year.

App Store customers around the world made apps and games a bigger part of their holiday season in 2017 than ever before, culminating in $300 million in purchases made on New Year’s Day 2018. During the week starting on Christmas Eve, a record number of customers made purchases or downloaded apps from the App Store, spending over $890 million in that seven-day period.

Apple says that it paid out $26.5 Billion to iOS developers, an increase of over 30 percent compared to 2016. Since its launch in 2008, the App Store has made $86 Billion for iOS developers around the world.

The new App Store introduced in iOS 11 got a lot of things right, and Apple knocked it out of the park with their approach. I’m loving the curation on the US App Store — I just wish I had landed that App Store Editor job I had applied for at Apple India.

Apple Increases Pricing of Apps on the App Store in India

iOS App Store

Apple has today sent out an email to iOS developers notifying them of upcoming changes to the pricing on the App Store. According to the email, the pricing of apps and in-app purchases (IAPs) will increase in India, Turkey, and the United Kingdom.

Apple mentions that this price change is due to change in tax laws in the India, Romania and Russia, but it doesn’t mention why the pricing is changing in the UK. It’s likely that Apple is merely adjusting the pricing to be in line with the falling value of the Pound Sterling against the US Dollar.

If you’re in India, here’s what the pricing change means and how it’ll affect you.

(more…)

Panic‘s Cabel Sasser has a wonderful rundown of how the year 2015 was for them as a team and for their apps, as well as what 2016 is poised to be like.

In 2015, we watched our processes and systems improve dramatically as our talented team took ownership of parts of our puzzle that suited them best. We got an all-in crash-course on the business and creative challenges of developing a cross-platform video game, something we’ve always wanted to attempt. We saw some experimental notions get put on hold, while others expanded. And we shipped a couple of great new apps and stretched our creativity. It was, all told, a great year.

Coda 2 for iOS and Status Board 2 were incredible updates to the already stellar apps and it’s quite interested to read about how much effort was put into their apps, including QnA.

This might bake your noodle: we shipped 35 updates across all six Mac and iOS apps by the end of 2015.

However, this following bit was really disheartening to read:

iOS Revenue. I brought this up last year and we still haven’t licked it. We had a change of heart — well, an experimental change of heart — and reduced the price of our iOS apps in 2015 to normalize them at $9.99 or less, thinking that was the upper limit and/or sweet spot for iOS app pricing. But it didn’t have a meaningful impact on sales.

More and more I’m beginning to think we simply made the wrong type of apps for iOS — we made professional tools that aren’t really “in demand” on that platform — and that price isn’t our problem, but interest is.

I’m a big fan of their apps. Panic’s apps are “pro” apps that help you get serious work done. Coda for iOS was $10 at launch, but I’d have gladly paid upwards of $50 for it, simply because it helps me earn and/or save far more than that. The unfortunate thing about it is that there are very few people like me out there — essentially the demand isn’t as much as Panic would like.