Apple today announced a new generation of iPhone models at its annual keynote event in Cupertino. This year, the company held its iPhone launch event at the newly constructed Steve Jobs Theater in its swanky new HQ — the Apple Park. From what I’ve seen in the photos and heard from friends who were lucky enough to attend the event, the Steve Jobs Theater looks every bit as stunning as you’d imagine.
Unlike the keynote event WWDC 2017 which was jam-packed, today’s keynote event felt purposefully natural and deliberate. Tim Cook and other Apple executives seemed in no hurry to finish a demo or move on to the next slide. It was also quite a bit weird to see them stutter when delivering the lines, which leads me to believe that the keynote either wasn’t rehearsed that well or they just didn’t find the time to.
Apple announced the following products today:
- iPhone X
- iPhone 8
- iPhone 8 Plus
- Apple TV 4K
- Apple Watch Series 3
I’m still going through the material made available after today’s announcements and will be posting my thoughts, comments, and observations here very soon. In the mean time, here is the official pricing of all the products announced today.
Official Prices of iPhone X in India
The iPhone X is Apple’s flagship release of this year and comes in two models — a 64GB model that is priced at Rs. 89,000 in India ($999 in the US), and a 256GB model that is priced at Rs. 1,02,000 in India ($1149 in the US).
The iPhone X will go on sale in India on November 3rd, 2017 according to Apple, and will be available from Apple Authorized Resellers and online retailers.
Official Prices of iPhone 8 and iPhone 8 Plus in India
Apple also announced the iPhone 8 and iPhone Plus at its event today, an incremental step-up from the iPhone 7 and iPhone 7 Plus. The updated generation features new glass backs, wireless charging capability, True Tone displays, all new sensors for the cameras and a new Portrait Lightning feature in beta. Similar to the official prices of iPhone X in India, the iPhone 8 and iPhone 8 Plus will be available in two models — 64GB and 256GB.
The official prices of iPhone 8 and iPhone 8 Plus in India is as follows:
iPhone 8 – 64GB: Rs. 64,000
iPhone 8 – 256GB: Rs. 77,000
iPhone 8 Plus – 64GB: Rs. 73,000
iPhone 8 Plus – 256GB: Rs. 86,000
The iPhone 8 and iPhone 8 Plus will go on sale in India on September 29th, 2017 and will be available from Apple Authorized Resellers and online retailers.
Official Prices of Apple TV 4K in India
With 4K content finally picking up lately, Apple has updated its Apple TV product with hardware capable of support 4K. The new Apple TV 4K offers stunning 4K HDR and the tvOS software also brings along many improvements.
The official prices of Apple TV 4K in India are as follows:
Apple TV 4K — 32GB: — Rs. 15,900
Apple TV 4K — 64GB: — Rs. 17,900
Apple TV (4th Generation) — 32GB: Rs. 12,900
The Apple TV 4K models will go on sale in India on September 15th, 2017 and will be available from Apple Authorized Resellers and online retailers.
Official Prices of Apple Watch Series 3
Apple also announced the new generation of its most popular smartwatch today. Apple Watch Series 3 brings along built-in cellular capabilities, powerful new health, and fitness enhancements as well as a faster processor and updated features with watchOS 4.
The Apple Watch Series 3 India pricing has been set starting at Rs. 29,900 and will go on sale on September 29th, 2017.
For more Apple news and commentary, you should follow me on Twitter @preshit